Before spending on ads or a custom website, most small European businesses get more immediate value from setting up a handful of free tools correctly first.
Start here, all free
A free bio-link page, Linkaty's Free plan gives you a real page with social links, a contact option, and analytics, no card required to start. A free dynamic QR code generator for anything you print, packaging, a market stall sign, a business card. This is enough to genuinely test whether an idea gets real engagement before spending on anything more.
What to add once you have real traffic
The free plan's built-in click analytics already show what's working, which link, which platform, which time of day. Let that real data, not guesswork, decide what's actually worth paying for next: more blocks, a custom font, or ad spend on the channel that's genuinely converting.
Professional doesn't have to mean expensive, set up the free tools properly first and let the data guide what comes next.