Egypt's social commerce scene, centered heavily around Cairo and Alexandria, is enormous — and cash on delivery isn't a preference there, it's close to a requirement. Card and wallet adoption is growing, but for most first-time buyers ordering from a small Instagram or Facebook page, paying on delivery is still the default expectation.
Building a page that matches that reality
Every product block on your page should support cash-on-delivery ordering by default, with OTP verification so you're not left fulfilling fake orders from prank accounts, a real problem for open order forms in high-volume markets like Cairo and Alexandria. Arabic-first design matters here as much as anywhere in the region, and a WhatsApp block gives buyers a direct way to confirm details or ask about delivery to their specific area.
If you're running multiple product lines or managing pages for more than one brand, Linkaty's multi-page support means you don't need a separate account for each — an important detail for Egyptian sellers who often run several small ventures at once.
Design for how your customers actually buy — cash on delivery first, Arabic first, WhatsApp always within reach.